Barnhaus Steel Builders138% More Leads. $2.4M Revenue.
How deploying an AI sales agent transformed a sales team's pipeline, visibility, and data — permanently.
All the Sales Data Lived in Reps' Heads
Barnhaus had a strong pipeline and a hungry sales team — but no reliable way to capture what was actually happening. Reps were following up from personal phones, deals were tracked in memory, and CRM adoption was essentially zero.
Sales reps leaving with client history and deal context walking out the door with them
No consistent record of calls, emails, or texts — everything lived in reps' heads and personal phones
Manual CRM entry never happened — adoption was near zero across the sales team
Management had no visibility into what reps were actually doing day to day
Follow-up on new leads was slow and inconsistent, costing them deals
Deploying AI Sales Agents
We deployed AI agents inside the Barnhaus sales team — agents that automatically capture every conversation, draft outreach for reps to approve, and give management a permanent, real-time view of the pipeline.
Auto-Capture of Every Conversation
The agent connects directly to the sales team's phones, email, and SMS — logging every call, message, and thread automatically. No manual entry required.
AI-Drafted Outreach
When a new lead comes in, the agent researches them and drafts a personalized follow-up for the rep to approve and send in one tap — cutting response time dramatically.
Permanent Knowledge Base
Every client relationship, preference, and conversation now lives in a knowledge base Barnhaus owns forever — independent of any single rep.
Management Visibility Dashboard
A live dashboard showing every rep's activity, every lead's status, and every conversation — giving leadership full visibility without chasing status updates.
The Agent Portal gave Barnhaus complete visibility into every rep's sales activity.
Measurable Growth. Predictable Pipeline.
“Before the agent, we had no idea what was actually happening with our leads day to day — it all lived in our reps' heads. Now every call, email, and text is captured automatically. The portal alone changed how we run our sales team.”